Affiliate marketing has become an increasingly popular way for online businesses to boost their sales and revenue. In fact, according to a report by Statista, affiliate marketing spending in the United States alone is projected to reach $8.2 billion by 2022. As a Shopify store owner, you too can take advantage of this trend by utilizing the best affiliate programs available on the Shopify App Store.
In this blog post, we introduce you to the top 5 affiliate program apps for 2023 that you can use to increase your online store’s revenue. These apps are designed to help you recruit affiliates, track their performance, and reward them for their efforts. With the right affiliate program app, you can turn your customers into brand ambassadors and drive more sales to your store.
Whether you’re just starting out or you’re an experienced Shopify store owner, these apps are a must-have for your marketing strategy. So, let’s dive into the world of affiliate marketing and explore the best apps available to help you succeed in 2023.
What are Affiliate Programs?
An affiliate program is a marketing strategy where a company pays affiliates a commission for promoting its products or services. Affiliates are individuals or companies that promote a product or service to their audience, and if someone makes a purchase using their unique affiliate link, they earn a commission. Affiliate programs are a win-win situation for both the company and the affiliate, as the company gets more sales, and the affiliate gets a commission for their efforts.
For example, let’s say you run a blog about healthy living and fitness. You could sign up for an affiliate program with a company that sells fitness equipment and then promote their products to your readers by writing reviews, creating videos, or sharing links on social media. If someone clicks on your unique affiliate link and makes a purchase, you will earn a commission on that sale.
Affiliate programs can be a win-win for both the business and the affiliate. The business benefits from increased exposure and sales, while the affiliate can earn a passive income stream by promoting products or services, they believe in.
Why use Affiliate Programs on Shopify?
Affiliate programs allow you to partner with other businesses or individuals who promote your products and earn a commission for every sale they generate. Here are some reasons why you should use affiliate programs on Shopify:
Increase sales and revenue: Affiliate programs are an effective way to increase sales and revenue. By partnering with affiliates, you can reach new audiences and tap into their existing customer base. This means that you can generate more traffic to your Shopify store, which in turn leads to more sales.
Increase your reach and brand awareness: By partnering with affiliates, you can reach a wider audience and increase your brand’s exposure. Affiliates can promote your products through their website, social media, email marketing, and other channels. This can help you reach potential customers that you might not have been able to reach on your own.
Cost-effective marketing: Affiliate marketing is a cost-effective way to promote your products. You only pay commissions to your affiliates when they generate sales, which means you’re not spending money on advertising that doesn’t generate revenue. This makes it an ideal marketing strategy for small businesses with limited budgets.
Build relationships with influencers: Affiliate programs can help you build relationships with influencers in your niche. Influencers can help you reach their followers and promote your products to a highly engaged audience.
Measure your results: Shopify makes it easy to track your affiliate program’s performance. You can see how many clicks, leads, and sales each affiliate generates, which allows you to optimize your program for maximum results.
Easy to manage: Affiliate programs are easy to manage. With Shopify’s built-in affiliate tracking system, you can easily monitor your affiliates’ performance and track their sales. This means you can focus on running your business and let your affiliates do the marketing for you.
Top 5 Affiliate Programs Apps for 2023 on Shopify App Store
- UpPromote
- Referral Candy
- Referral & Affiliate Marketing by Shopjar
- Refersion
- LeadDyno
UpPromote

UpPromote is the ultimate affiliate program app for Shopify that can help you take your business to new heights! With UpPromote, you can easily create and manage your own affiliate program, attract top influencers in your niche, and boost your sales and revenue like never before.
With a user-friendly interface and powerful features, UpPromote makes it easy for you to create and launch your affiliate program in just a few clicks. Whether you’re a small business owner or an experienced marketer, UpPromote can help you maximize your ROI and grow your business in no time.
Here are some of the key features of UpPromote that make it a must-have app for any Shopify store:
Automated Affiliate Management – With UpPromote, you can automate your affiliate program and save time and effort. You can easily track referrals, set commission rates, and pay affiliates from your Shopify dashboard.
Customizable Affiliate Dashboard – UpPromote provides a fully customizable dashboard for your affiliates, where they can track their performance, earnings, and other important metrics. You can also personalize the dashboard with your own branding and messaging.
Top-notch Analytics – With UpPromote, you can get detailed analytics and insights into your affiliate program performance, track your ROI, and optimize your strategy for maximum results.
Easy Integration – UpPromote seamlessly integrates with your Shopify store and other marketing tools, so you can start promoting your affiliate program immediately.
24/7 Support – Our dedicated support team is available 24/7 to help you with any questions or issues you may have. We also provide extensive documentation and resources to help you get the most out of UpPromote.
Pricing:
UpPromote offers a variety of pricing plans to suit your needs and budget. Starting from as low as $19 per month, you can choose from different tiers of features and functionality. You can also use our 14-day free trial to see if UpPromote is the right fit for your business.
Referral Candy

Referral Candy is a powerful affiliate program app for Shopify that allows you to harness the power of word-of-mouth marketing and turn your satisfied customers into your brand ambassadors.
With Referral Candy, setting up and running an affiliate program for your Shopify store has never been easier. You can quickly create customizable referral campaigns and track their performance in real time with just a few clicks. Referral Candy’s user-friendly interface lets you manage your affiliates and rewards effortlessly, freeing up your time to focus on growing your business.
What sets Referral Candy apart is its advanced fraud detection system that ensures you only pay for genuine referrals. You can set up different reward tiers and choose from various payout options, including store credit, cash, or custom rewards. You can also personalize your referral program with your own branding and messaging to create a seamless customer experience.
Here are some of the key features of Referral Candy:
Easy integration: Referral Candy integrates seamlessly with your Shopify store, allowing you to set up your referral program in minutes.
Automated referral tracking: Referral Candy automatically tracks referrals and rewards your customers with incentives when their referrals make a purchase.
Customizable rewards: With Referral Candy, you can offer your customers a variety of rewards for referring new customers, including discounts, store credit, and more.
Real-time analytics: Referral Candy provides real-time analytics that allow you to track the performance of your referral program and optimize it for maximum results.
Easy management: Referral Candy makes it easy to manage your referral program with features like referral reminders, referral sharing buttons, and more.
Customizable branding: Referral Candy allows you to customize the branding of your referral program to match your store’s unique style and aesthetic.
Pricing:
As for pricing, Referral Candy offers a range of plans to fit your needs and budget. Their plans start at just $49 per month for up to 500 orders per month and go up to $399 per month for up to 10,000 orders per month. There’s also a custom plan available for businesses with higher order volumes.
Referral & Affiliate Marketing by Shopjar

Referral and Affiliate Marketing app is one of the best affiliate program app for Shopify stores!
Referral and Affiliate Marketing app is a powerful app that makes it easy for you to set up and manage an affiliate program for your Shopify store. With Referral and Affiliate Marketing app, you can effortlessly grow your business by tapping into the power of affiliate marketing, a proven strategy that can help you reach new customers and increase your sales.
What makes Referral and Affiliate Marketing app stand out from the competition is its user-friendly interface and powerful features. Setting up your affiliate program is a breeze with our easy-to-use dashboard, and you can customize your program to suit your unique needs and goals.
One of the best things about Referral and Affiliate Marketing app is its flexibility. You can choose to offer your affiliates a percentage of each sale they refer, a flat rate commission, or a combination of both. You can also set up different commission rates for different products or product categories, giving you even more control over your affiliate program.
Another great feature of Referral and Affiliate Marketing app is its real-time tracking and reporting. You can easily see how many clicks, sales, and commissions your affiliates are generating, and you can use this data to optimize your program for even better results.
And with our built-in fraud protection and automatic payouts, you can rest easy knowing that your affiliate program is safe and secure, and that your affiliates are getting paid on time and accurately.
Here are some of the key features of Referral and Affiliate Marketing by Shopjar:
User-friendly interface: Referral and Affiliate Marketing app comes with a user-friendly interface that makes it easy to set up and manage your affiliate program.
Customizable commission rates: You can set different commission rates for different products or affiliates, and even offer tiered commissions for high-performing affiliates.
Automated payouts: Referral and Affiliate Marketing app automates the payout process, making it easy to pay your affiliates quickly and efficiently.
Advanced tracking: Referral and Affiliate Marketing app uses advanced tracking technology to track clicks, conversions, and sales, so you can accurately measure the success of your affiliate program.
Customizable branding: You can customize the look and feel of your affiliate program to match your brand, ensuring a seamless experience for your affiliates.
Robust reporting: Referral and Affiliate Marketing app provides detailed reports on the performance of your affiliate program, including click-through rates, conversion rates, and more.
Multi-language support: Referral and Affiliate Marketing app supports multiple languages, making it easy to launch your affiliate program in different regions.
Pricing:
Referral and Affiliate Marketing app offers a range of pricing plans to suit different business needs. You can choose from a free plan, a basic plan starting at $9 per month
Refersion

Refersion is an innovative affiliate program app designed for Shopify store owners looking to scale their businesses through referral marketing. With Refersion, you can create and manage your own affiliate program, giving you the ability to incentivize your customers and followers to promote your brand and products to their own networks.
Refersion is a user-friendly platform that simplifies the process of setting up and managing an affiliate program. With just a few clicks, you can create custom commission structures, set up unique referral links, and track conversions and sales from your affiliates.
The app also has a suite of advanced features, including customizable commission rules, commission splitting, and the ability to track recurring commissions for subscription-based products. Additionally, Refersion integrates seamlessly with Shopify, allowing you to manage your affiliate program directly from your store’s dashboard.
One of the key benefits of Refersion is that it enables you to tap into the power of word-of-mouth marketing. By incentivizing your existing customers and followers to promote your brand to their own networks, you can reach a wider audience and drive more sales without the need for expensive advertising campaigns.
Here are some of the key features and benefits of using Refersion:
Simple setup: Refersion is easy to install and set up, with no coding required. You can have your affiliate program up and running in minutes.
Customizable commissions: You have complete control over the commissions you offer to your affiliates, which can help incentivize them to promote your products more effectively.
Powerful reporting: Refersion provides detailed reporting and analytics, so you can track the performance of your affiliate program and optimize it for better results.
Multiple payout options: You can choose from various payout options, including PayPal, bank transfer, and store credit, to make it easy to reward your affiliates in the way that works best for them.
Affiliate management: Refersion makes it easy to manage your affiliates with features like automatic approval or manual review of new affiliates and the ability to communicate with your affiliates directly through the platform.
Integrations: Refersion integrates seamlessly with other apps and services, including popular email marketing platforms like Mailchimp and Klaviyo, making it easy to sync your affiliate program with your existing marketing efforts.
Pricing:
Pricing for Refersion starts at $89/month for up to 130 orders per month, with higher tiers available for larger businesses. There is also a 14-day free trial available.
LeadDyno

LeadDyno is another best affiliate program app for Shopify! With LeadDyno, you can easily set up and manage your own affiliate program, allowing you to incentivize your customers to refer their friends and family to your store. This powerful tool helps you increase your brand’s visibility and drive more traffic to your website, all while rewarding your customers for their loyalty.
Not only is LeadDyno incredibly user-friendly and easy to use, but it also provides a wide range of features and functionalities that will help you take your affiliate program to the next level. From real-time tracking and reporting to customizable commission structures and automatic payments, LeadDyno has everything you need to streamline your affiliate marketing efforts and maximize your ROI.
Plus, with seamless integration with Shopify, LeadDyno can be set up and ready to go in just minutes.
Here are some key features that make LeadDyno the go-to app for Shopify store owners looking to start an affiliate program:
Easy Setup: With LeadDyno, you can set up your affiliate program in just a few minutes without any coding or technical skills required.
Customizable Commission Structures: You can set up custom commission structures based on the products your affiliates promote or even based on specific actions like sign-ups or downloads.
Real-Time Tracking: LeadDyno provides real-time tracking of your affiliates’ performance, so you can see exactly how much traffic and sales they’re generating.
Automatic Payments: You can automate payments to your affiliates using PayPal or other payment gateways, so you don’t have to worry about manually sending payments.
Customizable Affiliate Dashboard: Your affiliates will have access to a customizable dashboard to track their progress, view their earnings, and access promotional materials.
Multi-Level Marketing: You can set up multi-level marketing, which means affiliates can refer other affiliates and earn a commission on their sales too.
Integrations: LeadDyno integrates seamlessly with Shopify, as well as with other popular tools like Mailchimp, Stripe, and Zapier.
Pricing:
LeadDyno offers a range of pricing plans to suit different needs and budgets. The Starter plan starts at $29 per month and includes all the basic features you need to get started, while the Accelerator plan offers more advanced features like multi-level marketing and phone support, starting at $49 per month.
How to Choose the Right Affiliate Program App for Your Business?
Affiliate marketing has become an increasingly popular way businesses generate revenue by partnering with other companies and individuals to promote their products or services. With the rise of affiliate marketing comes various affiliate program apps designed to help businesses manage their affiliate programs. Choosing the right app can make a big difference in the success of your affiliate program. Here are some tips to help you choose the right affiliate program app for your business:
Consider the features you need: Before choosing an affiliate program app, list the features you need. Some of the most common features include tracking sales, managing commissions, and creating custom affiliate links. Depending on your business needs, you may also need features such as real-time reporting, multi-currency support, and advanced analytics.
Check for ease of use: The affiliate program app you choose should be easy for you and your affiliates. The app should be intuitive and easy to navigate, with clear instructions and tutorials for setting up and managing your program.
Look for integration options: The affiliate program app should integrate seamlessly with your existing ecommerce platform or website. This will save you time and make it easier to manage your affiliate program.
Consider the cost: Affiliate program apps can vary widely in cost, with some charging a flat monthly fee and others taking a percentage of sales. Make sure to compare pricing options and choose an app that fits within your budget.
Read reviews and testimonials: Before choosing an affiliate program app, read reviews and testimonials from other businesses using the app. This will give you an idea of the app’s strengths and weaknesses and help you make an informed decision.
Some popular affiliate program apps to consider include Referral Candy, UpPromote, and Referrals & Affiliates by Shopjar. Ultimately, the app you choose will depend on your specific business needs and budget. By considering the features, ease of use, integration options, cost, and reviews of different affiliate program apps, you can find the right one for your business and generate revenue through affiliate marketing.
Conclusion
There are many excellent affiliate program apps available on the Shopify App Store that can help you increase your sales and grow your business in 2023. From Referral & Affiliate Marketing by Shopjar, Refersion to LeadDyno, and more, these apps offer a variety of features and benefits to help you effectively manage and track your affiliate program.
By choosing the right affiliate program app, you can tap into the power of word-of-mouth marketing and leverage the influence of your brand ambassadors to reach a wider audience and drive more sales. Whether you’re just starting out or looking to take your affiliate program to the next level, there’s an app out there that can help you achieve your goals.
So, if you’re ready to take your affiliate program to the next level in 2023, be sure to check out some of the top-rated affiliate program apps on the Shopify App Store today. With the right app and a solid strategy, you can grow your business and achieve your dreams.
Which of these affiliate program apps are you most excited to try out on your Shopify store?
An affiliate program app is a software tool that helps you manage an affiliate program for your Shopify store. It enables you to create a network of affiliates who will promote your products and earn a commission on sales generated through their unique referral links.
An affiliate program allows businesses to pay people (affiliates) to promote their products or services. Affiliates earn a commission for every sale they refer to the business. To participate in an affiliate program, affiliates typically sign up through the business’s website or an affiliate network. They receive a unique affiliate link to promote the business’s products or services.
The benefits of joining an affiliate program include earning passive income, building relationships with businesses in your niche, and gaining experience in marketing and sales.
When looking for an affiliate program app, you should consider features like commission tracking, affiliate management tools, and integration with your ecommerce platform. You should also look for an app with a good reputation and positive reviews from other users.
The exact process for setting up an affiliate program will depend on the app you choose, but in general, you will need to
1. Install the app and create an account.
2. Set your commission rates and terms.
3. Create affiliate signup forms and promotional materials.
4. Invite affiliates to join your program.
5. Monitor affiliate performance and payout commissions.
There are many ways to find affiliates for your program, including
1. Reaching out to bloggers or influencers in your niche and inviting them to join.
2. Posting about your affiliate program on social media and in relevant online communities.
3. Using affiliate networks or marketplaces, such as ShareASale or Clickbank, to connect with potential affiliates.
4. Encouraging your existing customers to become affiliates and refer others to your store.